Project Description
Freedom Credit Union is a Montgomery County based credit union with a need to expand their market share in their geographic location. One of the services provided by Freedom Credit Union is a concierge service for mortgage and auto loans, in which they will help you not only secure a loan, but find your dream home or car. With a pre-existing outdoor contract in place, there was a need to develop a campaign that was eye catching and easy to understand in the few seconds a view has to absorb the content of an outdoor campaign.
This campaign was also developed into a short run of animated television spots which carried the hand drawn illustration theme, as well as a series of digital banner and display advertisements..
*developed at former agency.